Micro-Learning and MOOCs in Education and Training Market By Offering (Solutions (Micro-Learning, Massive Open Online Courses (MOOCs)), Services (Training and Consulting, Implementation and Maintenance, Design and Development, Others)); By User Type (Individuals, Private Sector Training Providers (Small and Medium Enterprises, Large Enterprises), Corporates (Small and Medium Enterprises, Large Enterprises), Government) – Singapore Insights, Growth, Size, Comparative Analysis, Trends and Forecast, 2021 – 2029
Massive open online courses (MOOCs) are a set of online courses which are aimed at increasing learning participation by increasing the availability of the courses through the medium of the internet. Students, individuals, and professionals from any corner of the world can be a part of the course, and gain certification. A typical MOOC will have most of the materials which are provided in regular courses, and they include video lectures, problem sets, quizzes, PDFs, amongst others. However, MOOC courses with interactive sessions with the students are also being developed to enhance student-trainer relationship, along with doubt clearing. Microlearning, on the other hand, is a set of short courses (or videos) which delivers short bursts of information for learners, which can be grasped based on their convenience. Microlearning content can include text, images, videos, audios, tests and quizzes, and even games.
The Southeast Asian countries are on an accelerated track of digitization, and the micro-learning and MOOCs in education and training market has significant growth potential in these countries. In Southeast Asia, companies are largely focussing on providing MOOCs and micro-learning programs in regional languages to attract more individuals. MOOC in Indonesia, for instance, is an online platform that provides MOOCs programs to individuals and corporates in the Indonesian (Bahasa) language. Furthermore, the government bodies in the region are heavily focussing on MOOCs programs. This is because the growth in population in Southeast Asia is creating a digitally skilled workforce, and government bodies are looking towards capitalizing on the same to boost the economy. Singapore, in particular, is massively investing towards enhancement of their skilled workforce which is aiding the growth of micro-learning and MOOCs in education and training market. In mid-2020, Nanyang Technological University, for instance, with an aim to encourage their students to become independent and self-driven, allowed each of their undergraduate student to use MOOCs to fulfil about 10% of their graduation requirement. Through this initiative, 60 percent of the undergraduates, which include about 14,000 students, were able to complete at least one MOOC each. Market participants, simultaneously, are capitalising on this opportunity and establishing strategic collaborations with educational institutions, to target a larger consumer base.
The Covid-19 pandemic has showcased enormous growth in the e-learning sector, globally. Organizations, specifically, have invested largely towards the development of eLearning materials for their staff’s onboarding and continuous training, since the entire workforce had to operate remotely. In order to optimise their time, organizations have subscribed to platforms, which curate and provide virtual training materials. The platform were regarded as extremely helpful across the healthcare sector. Amidst the Covid-19 pandemic, Tan Tock Seng Hospital (TTSH) hosted micro-learning programs to train their staff to address the pressing challenges concerning the on-going situations.
In terms of revenue, Singapore micro-learning and MOOCs in education and training market was valued at US$ 2.44 Mn in 2020 growing at a CAGR of 16.9% over the forecast period (2021 – 2029). The study analyses the market in terms of revenue across the country.
Singapore Micro-Learning and MOOCs in Education and Training Market Revenue & Forecast, (US$ Million), 2015 – 2029
Based on offering, Singapore micro-learning and MOOCs in education and training market is bifurcated into solutions and services. Solutions, which are further categorised into micro-learning and massive open online courses (MOOCs), held the highest market share in 2020. Corporates, small and medium size and large size organizations, are rapidly adopting these platforms to upskill their employees, create personalised learning paths, bridge performance gaps while also providing self-guided corporate e-learning opportunities. Among the two, micro-learning is gaining popularity amongst the end users and is also estimated to register highest growth rate over the forecast period. A study highlighted that micro-learning has been able to create 50% more engagement amongst the learners and has increased the speed of development by 300%.
User Type Outlook:
On the basis of user type, Singapore micro-learning and MOOCs in education and training market is segmented into individuals, private sector training providers, corporate and government. Corporate users held the highest market share in 2020 while private sector training providers are anticipated to witness highest growth rate over the period of next eight years. Market participants are increasingly striving to integrate advanced technologies into these platforms, so as to enhance the efficiency of the overall learning process. Advanced learning technologies enable companies to identify the critical knowledge gaps amongst their employees. Micro-learning is hence used by the organizations to remediate these gaps in the most timely and cost effective manner. Private sector training providers are gaining traction amongst end users, especially amongst individuals, to upskill and enhance their employability in the competitive environment.
Singapore showcases optimum growth potential in the micro-learning and MOOCs in education and training market. Favourable government initiatives, increasing corporate investments along with rising competitiveness is contributing towards the market growth in the country. The countries like Singapore, Malaysia and Indonesia, are seeing growth in the number of start-ups which are looking at employees skilled in multiple programming languages. The availability of online courses at cheaper rates has also helped in the proliferation of MOOCs platforms amongst individuals and corporates in the country.
Competitive Landscape Outlook:
The report provides both, qualitative and quantitative research of Singapore micro-learning and MOOCs in education and training market, as well as provides comprehensive insights and development methods adopted by the key contenders. The report also offers extensive research on the key players in this market and details on the competitiveness of these players. Key business strategies such as mergers and acquisitions (M&A), affiliations, collaborations, and contracts adopted by these major market participants are also recognized and analysed in the report. For each company, the report studies their regional presence, competitors, service offerings and specification amongst others.
Some of the players operating in the Singapore micro-learning and MOOCs in education and training market are Coursera Inc., Gnowbe Pte. Ltd., Skillsoft, Springer Nature, Udacity, Inc. and Udemy, Inc. amongst other industry participants.
Singapore Micro-Learning and MOOCs in Education and Training Market:
- Massive Open Online Courses (MOOCs)
- Training and Consulting
- Implementation and Maintenance
- Design and Development
By User Type
- Private Sector Training Providers
- Small and Medium Enterprises
- Large Enterprises
- Small and Medium Enterprises
- Large Enterprises
Table of Contents
1. Market Scope
1.1. Market Segmentation
1.2. Years Considered
1.2.1. Historic Years: 2015 - 2019
1.2.2. Base Year: 2020
1.2.3. Forecast Years: 2021 – 2029
2. Key Target Audiences
3. Research Methodology
3.1. Primary Research
3.1.1. Research Questionnaire
3.1.2. Singapore Percentage Breakdown
3.1.3. Primary Interviews: Key Opinion Leaders (KOLs)
3.2. Secondary Research
3.2.1. Paid Databases
3.2.2. Secondary Sources
3.3. Market Size Estimates
3.3.1. Top-Down Approach
3.3.2. Bottom-Up Approach
3.4. Data Triangulation Methodology
3.5. Research Assumptions
4. Recommendations and Insights from AMI’s Perspective**
5. Holistic Overview of Micro-Learning and MOOCs in Education and Training Market
6. Market Synopsis: Micro-Learning and MOOCs in Education and Training Market
7. Micro-Learning and MOOCs in Education and Training Market Analysis: Qualitative Perspective
7.1.1. Product Definition
7.1.2. Industry Development
7.2. Market Dynamics
7.3. Trends in Micro-Learning and MOOCs in Education and Training Market
7.4. Market Determinants Radar Chart
7.5. Macro-Economic and Micro-Economic Indicators: Micro-Learning and MOOCs in Education and Training Market
7.6. Porter’s Five Force Analysis
7.7. Impact of Covid-19 on Micro-Learning and MOOCs in Education and Training Market
8. Singapore Micro-Learning and MOOCs in Education and Training Market Analysis and Forecasts, 2021 – 2029
8.1.1. Singapore Micro-Learning and MOOCs in Education and Training Market Revenue (US$ Mn)
8.2. Singapore Micro-Learning and MOOCs in Education and Training Market Revenue (US$ Mn) and Forecasts, By Offering
8.2.1. Solutions (Definition, Market Penetration (2019), Market Estimation (2015 - 2020), Market Forecast (2021 - 2029), Compound Annual Growth Rate (CAGR), and Information on Micro-Learning, Massive Open Online Courses (MOOCs))
220.127.116.11. Massive Open Online Courses (MOOCs)
8.2.2. Services (Definition, Market Penetration (2019), Market Estimation (2015 - 2020), Market Forecast (2021 - 2029), Compound Annual Growth Rate (CAGR), and Information on Training and Consulting, Implementation and Maintenance, Design and Development, Others)
18.104.22.168. Training and Consulting
22.214.171.124. Implementation and Maintenance
126.96.36.199. Design and Development
8.3. Key Segment for Channeling Investments
8.3.1. By Offering
9. Singapore Micro-Learning and MOOCs in Education and Training Market Analysis and Forecasts, 2021 – 2029
9.2. Singapore Micro-Learning and MOOCs in Education and Training Market Revenue (US$ Mn) and Forecasts, By User Type
188.8.131.52. Market Estimation and Penetration, 2015 - 2020
184.108.40.206. Market Forecast, 2021 - 2029
220.127.116.11. Compound Annual Growth Rate (CAGR)
9.2.2. Private Sector Training Providers (Definition, Market Penetration (2019), Market Estimation (2015 - 2020), Market Forecast (2021 - 2029), Compound Annual Growth Rate (CAGR), and Information on Small and Medium Enterprises, Large Enterprises)
18.104.22.168. Small and Medium Enterprises
22.214.171.124. Large Enterprises
9.2.3. Corporates (Definition, Market Penetration (2019), Market Estimation (2015 - 2020), Market Forecast (2021 - 2029), Compound Annual Growth Rate (CAGR), and Information on Small and Medium Enterprises, Large Enterprises)
126.96.36.199. Small and Medium Enterprises
188.8.131.52. Large Enterprises
184.108.40.206. Market Estimation and Penetration, 2015 - 2020
220.127.116.11. Market Forecast, 2021 - 2029
18.104.22.168. Compound Annual Growth Rate (CAGR)
9.3. Key Segment for Channeling Investments
9.3.1. By User Type
10. Competitive Benchmarking
10.1. Market Share Analysis, 2020
10.2. Singapore Presence and Growth Strategies
10.2.1. Mergers and Acquisitions
10.2.2. Product Launches
10.2.3. Investments Trends
10.2.4. R&D Initiatives
11. Player Profiles
11.1. Coursera Inc.
11.1.1. Company Details
11.1.2. Company Overview
11.1.3. Product Offerings
11.1.4. Key Developments
11.1.5. Financial Analysis
11.1.6. SWOT Analysis
11.1.7. Business Strategies
11.2. Gnowbe Pte. Ltd.
11.2.1. Company Details
11.2.2. Company Overview
11.2.3. Product Offerings
11.2.4. Key Developments
11.2.5. Financial Analysis
11.2.6. SWOT Analysis
11.2.7. Business Strategies
11.3.1. Company Details
11.3.2. Company Overview
11.3.3. Product Offerings
11.3.4. Key Developments
11.3.5. Financial Analysis
11.3.6. SWOT Analysis
11.3.7. Business Strategies
11.4. Springer Nature
11.4.1. Company Details
11.4.2. Company Overview
11.4.3. Product Offerings
11.4.4. Key Developments
11.4.5. Financial Analysis
11.4.6. SWOT Analysis
11.4.7. Business Strategies
11.5. Udacity, Inc.
11.5.1. Company Details
11.5.2. Company Overview
11.5.3. Product Offerings
11.5.4. Key Developments
11.5.5. Financial Analysis
11.5.6. SWOT Analysis
11.5.7. Business Strategies
11.6. Udemy, Inc.
11.6.1. Company Details
11.6.2. Company Overview
11.6.3. Product Offerings
11.6.4. Key Developments
11.6.5. Financial Analysis
11.6.6. SWOT Analysis
11.6.7. Business Strategies
11.7. Other Market Participants
12. Key Findings
Note: This ToC is tentative and can be changed according to the research study conducted during the course of report completion.
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At Absolute Markets Insights, we are engaged in building both global as well as country specific reports. As a result, the approach taken for deriving the estimation and forecast for a specific country is a bit unique and different in comparison to the global research studies. In this case, we not only study the concerned market factors & trends prevailing in a particular country (from secondary research) but we also tend to calculate the actual market size & forecast from the revenue generated from the market participants involved in manufacturing or distributing the any concerned product. These companies can also be service providers. For analyzing any country specifically, we do consider the growth factors prevailing under the states/cities/county for the same. For instance, if we are analyzing an industry specific to United States, we primarily need to study about the states present under the same(where the product/service has the highest growth). Similar analysis will be followed by other countries. Our scope of the report changes with different markets.
Our research study is mainly implement through a mix of both secondary and primary research. Various sources such as industry magazines, trade journals, and government websites and trade associations are reviewed for gathering precise data. Primary interviews are conducted to validate the market size derived from secondary research. Industry experts, major manufacturers and distributors are contacted for further validation purpose on the current market penetration and growth trends.
Prominent participants in our primary research process include:
- Key Opinion Leaders namely the CEOs, CSOs, VPs, purchasing managers, amongst others
- Research and development participants, distributors/suppliers and subject matter experts
Secondary Research includes data extracted from paid data sources:
- One Source
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