In terms of revenue, the global bra market was valued at US$ 18,315.7 million and is anticipated to reach at US$ 30,087.7 million, growing at a CAGR of 5.7% over the forecast period. Increasing working population of women in developing economies is helping them to improve their standard of living. Women are experiencing latest market trends with increasing investments from global manufacturers in advertisements and social media marketing. Customization with changing preferences and increasing quality consciousness amongst consumers is leading manufacturers to improve their offerings. In the present scenario, Europe accounts for the largest share of the overall market. However, the emerging markets would witness significantly faster growth in coming years. Products that are marketed around value propositions such as health & fitness and being skin friendly would attract more demand in developed countries.
The detailed research study provides qualitative and quantitative analysis of global bra market.The market has been analyzed from demand as well as supply side. The demand side analysis covers market revenue across regions and further across all the major countries. The supply side analysis covers the major market players and their regional and global presence and strategies. The geographical analysis done emphasizes on each of the major countries across North America, Europe, Asia Pacific, Middle East & Africa and Latin America.
Global Bra Market Share in 2018, By Region
Key Findings of the Report: